Mobile shopping is the highest growth area of e-commerce. In April 2015 Google released a brand new algorithm for the mobile search results that punishes websites that are not mobile ready.
What this means to e-commerce store owners is that in the future websites will have a mobile first approach where the mobile user experience is as important to the desktop user experience.
What this means to e-commerce store owners is that in the future websites will have a mobile first approach where the mobile user experience is as important to the desktop user experience.